This class will show you – step-by-step – what the pros do to write winning email fundraising appeals:
- Three steps for finding highly receptive potential donors.
- Five steps for writing short but powerful fundraising stories.
- Three steps for selecting the best fundraising email template.
- How to ask for money without sounding pushy or greedy.
- How to write appeals that feel conversational and personal.
- Three ways to create urgency when you don’t have a deadline.
- How to test the effectiveness of your fundraising messages – before hitting send.