How to Turn Your Facebook Fans into Active Supporters

How to Turn Fans into Active Supporters

Length: 46 minutesComplexity: Standard

This class will show you, step-by-step, how to create email acquisition campaigns designed to lead Facebook users through your donor funnel: Acquire, engage, nurture, convert. You will also learn about tools to build your email list with Facebook.

Simple Facebook Communications Plan (Workbook)

Complexity: Standard

This workbook is a guide to plan out a simple Facebook communications plan. This workbook will walk you through conducting a SWAT analysis for your nonprofit, as well as a outlining content marketing plan.

How to Create a Custom Facebook Ad Audience from a Donor List

Length: 6 minutesComplexity: Standard

This video will show you, step-by-step, how to reach donors and volunteers with Facebook ads, based on an email list. For example, you can target Facebook ads to donors, volunteers, and even specific audiences within your database.

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